Facebook Video Ads
x https://vimeo.com/127618383?arve[mode]=normal Videos are one of the fastest growing advertising formats on the Internet. Facebook, Instagram and Twitter are among the social networks that have fast...
View ArticleHow do I get more people to see my blog posts?
You've written your blog post, now you sit back and wait for the readers to roll in - right?! Wrong. This isn't the field of dreams, and the "If you build it, they will come" line doesn't work here....
View ArticleHow to Send Leads to eLeads CRM
In most cases, sending leads to a CRM is pretty straight forward, relatively speaking. As long as the standardized requirements are met, the CRM will accept the lead and parse the data correctly....
View ArticleMy 30-Seconds’ Worth
“Write what you know.” It’s a basic tenet of successful writing. It takes me exactly 30 seconds to write what I know. Sometimes, only 15. And sometimes, all of 60. 15, 30 and 60 seconds are the running...
View Article60 Second site audit
When performing an audit of your site, there are a few key areas to focus on. First and foremost, each page should have one clear keyword topic to avoid cannibalization. Careful not to repeat that...
View ArticleWhat is content marketing?
Content marketing focuses on the strategy behind the creation and sharing of your content, so that your message is being effectively packaged and delivered to the people you’re trying to reach. The...
View ArticleHow can pre-roll videos support search traffic?
A wave of pre-roll video is generally followed by a wave of search volume and foot traffic, meaning viewers are more inclined to search after watching the video. The post How can pre-roll videos...
View ArticleThe Blocking and Tackling of Advertising
Some of the best dealers we work with have several things in common. Not only do they understand their business better than anyone else, but they also know that the basic blocking and tackling of...
View ArticleHow to Guarantee That Your Call Tracking Numbers Are Always Shown
Marchex, DialogTech, and even Google allow you to replace phone numbers on a client’s website with call tracking numbers. But if there are multiple systems trying to rewrite phone numbers on the same...
View ArticleTrends To Expect In Super Bowl 50
The Super Bowl is one of the largest watched televised events of the year. With this year being the 50th Anniversary, according to media buyers a 30 second spot could cost roughly around 5 million...
View ArticleProblems Only a (VIN) Ninja can Solve
So you’re in sales. Let’s say you sell cars. Hopefully you sell more cars than the dealers around you. But maybe you’re struggling. It’s okay, we all struggle sometimes. In the words of our own Dave...
View ArticleAdvertising is a lot like Politics
Advertising is a lot like politics. Both require their constituency to take action. Both are judged by that outcome and both use persuasive language to get results. The winners did just that. The...
View ArticleIncrease Productivity by 17% Without Increasing Payroll
Did you know that US companies waste $759 billion dollars each year in low productivity? That’s a lot of money. Did you also know that employee productivity increases by 17% with the onset of daily...
View ArticleThe Difference between Google Tag Manager’s Tag Firing Priority and Tag...
The difference between Google Tag Manager’s “tag firing priority” and “tag sequencing” is subtle but important. Tag Sequencing Tag sequencing allows you to require that a tag fire immediately before or...
View ArticleConnect to Your Younger Car Buyers Using Snapchat
A few weeks ago, Snapchat released On-Demand Geofilters. Those already familiar with Snapchat have probably seen sponsored filters such as ones for movie releases or the caucuses. Now Snapchat has...
View ArticleWhat Does Full-Service Really Mean and Why is it Beneficial?
Pretend for a moment that the manufacturer has (again) given you a last minute update to a campaign theme or incentive. How many calls or emails do you have to make to take advantage of this short...
View ArticleHow to Query by Column Header Name in Google Sheets
The ability to query Google Sheets as though it were a database is absolutely awesome. There’s just one small challenge: You can’t reference columns by header labels, i.e. the names you add the first...
View ArticleA Week in the Life of the Production Studio
The studio at Mudd Advertising is one of those features that a lot of people talk about, but not many people know what goes on in there. We have a 3,100 sq ft space that can transform into anything you...
View ArticleWhen Should I Post on Social Media?
One might ask when is the best time for my business to post on Facebook, Twitter, or other social media accounts. Unfortunately, there is no mathematical equation to plug in what you are posting, the...
View ArticleOnline Conversions for your Business
Every business has some objective it needs to have its customers complete to stay in business. This is true with brick and mortar stores and businesses who operate completely online. When a customer...
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